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MARKS & SPENCER Promises a New Shopping Experience

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Marks & Spencer just opened their brand new branch in Mall of Egypt. That’s not just another branch of Marks & Spencer, this one promises customers the new premium boutique concept, which promises to create a truly pleasant shopping experience.

The two stories store in Mall of Egypt is currently showcasing Marks & Spencer’s impressive range of high quality clothing and accessories across Womenswear, Lingerie, Menswear, and Kidswear. The new spring/summer collection is now available for customers to purchase.

“our new store at the Mall of Egypt promises to create something truly special and unique for our customers” Stephen Rayfield, Vice President, Retail, M&S, said. The new Spring/Summer collection has a variety of M&S unique designs with stunning details and warm colors.

The new store of Mark & Spencer is the first and only store in Egypt that gives customers the brand’s premium boutique shopping concept. With a striking welcome zone, the customers will immediately feel more special; there is also the new display feature that enables customers to see the details of new collections, trends and the must haves for each season.

“At Marks & Spencer, customers are at the heart of everything we do and we’re thrilled to welcome them to the new store at Mall of Egypt. Customers will be able to experience our boutique shopping concept in Egypt for the very first time” Stephen Rayfield, Vice President, Retail, M&S, added. Hence, the new store has around 30 employees to guarantee the best shopping and customer service experience.

The new Mark & Spencer store is the 28th branch around Middle East

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Fashion

Egyptian Artist Brings Back 1920s Fashion Today

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Mohsen Othman, who is an Egyptian photographer has brought back the fashion scene of Egypt from the 1920s in a very artistic manner. Othman created an album which he named ‘Lost in Time,’ that featured an Egyptologist Collin Darrell where she is portrayed in different scenes that bring history back to life.

Othman is especially interested in the changes that fashion has gone through, and he believes that “just like Egyptology, fashion is an eloquent witness of the changes that have taken place around the corners of this iconic country.” Scroll down and take a look at these amazing photos!

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Articles

The Queen, Her Majesty “Yousra”

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We were really delighted and pleasured to interview the super star ” Yousra” and we’ll take you into a scope of what’s inside her mind but first, let’s tell you a little about her!

 

Photographer: Mahmoud Abdel Salam
Stylist: Youmna Moustafa
Make Up Artist: Soha Khoury
Hair Dresser: Hassan Bourji
Dress: Esposa
Jewelery: Egypt Gold

Yousra is the symbol of beauty, elegance, and love in our country. We enjoyed shooting, listening, and dancing with her. She is that kind of person who brings happiness and positive energy anywhere she goes. now, we’ll tell you all about the sit down we had with her! Yousra was very happy with the shooting, with all the different and unique styles snd make up look which made us happier even more! She loved how we turned on some music for her while we took some amazing shots of her and she was instantly in a good, uplifting mood. We were thrilled with excitement with her choice of fashion wear so we asked her does she follow the fashion trends? She replied that she loves wearing what suits her best. She says that seeing a clothing from afar won’t tell you if it actually suits your body type, you have to try it on and see what actually suits your body and wear it proudly! If a clothing is trendy at the moment but doesn’t suit her, then she simply won’t wear it.   We were thrilled with excitement with her choice of fashion wear so we asked her does she follow the fashion trends? She gave us a smile and said that she loves wearing what suits her best. She says that seeing a clothing from afar won’t tell you if it actually suits your body type, you have to try it on and see what actually suits your body and wear it proudly! If a clothing is trendy at the moment but doesn’t suit her, then she simply won’t wear it. We decided to ask about her beauty secret, what’s the secret behind beauty in her perspective? She happily replied by, “My beauty secret is my heart.” And honestly, that was enough for us to draw the widest smile among our faces but we wanted to hear more. “I love the world and I love everyone, I really cannot hate anybody. Hating actually take from you, they don’t give so maybe I could get pissed off from someone but I really cannot just hate anyone.” Our curiosity couldn’t stop us from asking her about what would she advise to Egyptian or Middle Eastern girls? She claims that simplicity is the mother of beauty. The simpler you are, the more your beauty stands out.

Even if you actually know you’re beautiful, you don’t have to always prove it to everyone by standing out, you’re beautiful and you don’t need to prove it to anybody. The real and true beauty is what’s on the inside, your soul. The beauty on the inside is what will let your outer beauty shine so bright, so the number one priority is the beauty on the inside because that’s all that counts anyways!

She replied that if she has work, she simply gets up in the morning and gets to work and goes back home in the evening but if she doesn’t have work, she likes organizing the house, meeting her friends, family, her mother and doing many activities. She loves being around the people she loves the most and that’s all that matters after all! However, if she’s invited to an event or something special, she exerts an effort in her known outstanding and unique style and make up. Buzzing with excitement, we decided to ask about this year’s past Ramadan series “Ladina Aqual Okhra” starring Yousra,

and how the fans reacted after knowing the series was only aired online, on Saudi screens only. She replied with confidence and happiness claiming that the fans were extremely happy and the traffic on the series was magnificent, she was pleased to hear people’s opinion on the series and their constant support on how much they liked it even though it was only aired on Saudi Arabian screens and online. She’s in love with the fans’ consistency on even though the series was only aired online, they didn’t have a doubt to watch it.

We asked Yousra if airing the Ramadan series online or on Saudi Arabian screens would effect the traffic or make less people watch the series. Giving us a very heartwarming smile, she replied saying “Despite this happening a few times before, it wasn’t really a problem because if you’re a huge fan of someone, you like knowing everything about them and watching everything they do even in the toughest moments. Although,

I’d always love my work getting aired in my own country, Egypt. However, despite this, I’m so blessed and cheerful that the fans made their researches and looked around to watch this series online or on Saudi Arabian screens. I also loved how the fans think out loud about what will happen to the main character and saying their thoughts to everyone else, it made me very delighted.”   And that’s all for today and we’d like to thank the marvelous actress, Yousra for this amazing interview and for inspiring us of course!

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Fashion

11 Affordable Little Black Dresses to Up your Fashion Game

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What is a woman’s wardrobe without its little black dress. If there’s one thing a woman should never live without, it’s her little black dress that she can spice up and alter for almost any occasion. Don’t worry if you haven’t placed your hands on your favorite one yet, because we have got you covered:

1. Bershka short open-knit dress


Price: EGP 249

2. Mango sleeve knotted dress

Price: EGP 299

3. Next Lipsy tailored multiway blazer

Price: EGP 1,088

4. Zara short dress with beading

Price: EGP 599

5. H&M off the shoulder dress

Price: unknown

6. Bershka short off the shoulder dress

Price: EGP 599

7. Mango lace panel dress

Price: EGP 899

8. Zara combined dress with cutwork embroidery

Price: EGP 599

9. Bershka strappy dress

Price: EGP 249

10. H&M short jersey dress

Price: unknown

11. Bershka midi dress with straps

Price: EGP 349

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